Floats!Mr. Mofumofu is moff closet to Mr. Mofumofu

Floats!もふもふさんは moff closet もふもふさんへ
2025.9 NEW BRAND

new chapter

moff closet

Brand History

Floats!, Maison Clannie, and moff closet

「Floats!” is, Toe Ring This is a brand that was born mainly around accessories. Afterwards, the entire brand became known as “Maison Clannie” (Maison Clannie)".

Floats!(Accessories brand)
Maison Clannie (to lifestyle brand)
Floats!(Accessories) moff closet (Mofumofusan)

We continue to manufacture products with the same passion for all our customers.

Story 01

Floats!Fluffy, born from

Floats!Ha, Toe Ring It started as an accessories brand centered on. Among them, ``Mofumofu-san'' was developed as a stuffed animal that wears jewelry.

However, its loveliness and gentle touch gradually became a bigger presence, and it spread into a presence that gently soothes the heart.

You can attach it to your bag and go out together, or touch it gently for peace of mind. Before we knew it, Fluffy-san came to be loved by many people as more than just a small charm.

Story 02

We have customers who have been with us for over 10 years.

At stores, we sometimes come across situations like this.

We welcomed Mr. Fluffy over 10 years ago.
Customers still bring it with them in their bags.

When I see you like that,
We will be really happy too.

It is a material that can be enjoyed for a very long time if used carefully. Its expression changes little by little over time, and it grows with its owner over time. A small fluffy dog ​​may be a big presence that will stay with you for a long time.

Story 03

A new brand called moff closet

In recent years, due to rising materials and distribution costs, it has become necessary to review prices to maintain quality. At the same time, products resembling Mofumofusan have increased in the market, and the need to protect brand value and worldview has also increased.

So, on the occasion of "Fumofu's 10th anniversary", "Floats!” (Floats), and became independent from “moff closet” (moff closet).

Floats! Mr. Nomofumofu
moff closet
"Fluffy's Closet"

We will continue to expand the world of high-quality fur charms that can be enjoyed as part of fashion.

Story 04

Authentic Fluffy Testimony

The fluffy fabrics of the current moff closet are engraved with the mark of an important brand.

    Although it is a small charm, it is made with great attention to detail.

    Story 05

    From now on, we will always be together

    Floats!But for those who welcomed Fumofu-san. Even though the name has changed, we are born from the same idea.

    OUR PHILOSOPHY

    The freedom that only originals have,
    That isBeing able to constantly evolve